This privacy policy sets out how Low Keng Huat (Singapore) Limited (“LKHS”) uses and protects the information that you provide to LKHS when you access this website.

LKHS is committed to ensuring that your privacy is protected. Should we ask you to provide information by which you can be identified when accessing this website, you can be assured that it will only be used in accordance with this privacy statement.

LKHS may change this privacy policy from time to time by updating this page. You should check this page regularly to ensure that you are satisfied with any changes. This privacy policy is effective from 23 January 2019.

What we collect

We may collect the following information from you:

  • name;
  • contact information including email address;
  • demographic information such as postcode, preferences, and interests; and/or
  • other information relevant to customer surveys and/or offers.

What we do with the information we gather

We require this information to understand your needs, to provide you with better service, as well as for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information that we think
  • you may find interesting.
  • From time to time, we may also contact you for market research purposes, via email, phone, fax or mail.
  • We may use the information to customize the website according to your interests.
  • We may provide your information to our third-party partners for marketing or promotional purposes.
  • We will never sell your information.


We are committed to ensuring that your information is secured. To prevent unauthorized access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added, and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improves our website to tailor it to customer needs. We only use this information for statistical analysis purposes, after which the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies, if you prefer. However, this may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to direct you to other websites of interest. However, once you have used these links to leave our site, do note that we will not have any control over the content or practices of that other websites. Therefore, we cannot be held responsible for the protection and privacy of any information that you provide whilst visiting such sites. Also, please be aware that these external sites are not governed by this privacy statement. We strongly advise you to exercise caution and review the privacy statement applicable to the websites in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information whenever you are asked to fill in a form on the website. Look for the box that you can click to indicate that you do not want the information to be used for direct marketing purposes.

If you have previously agreed to allow us to use your personal information for direct marketing purposes, you may change your mind at any time by emailing us at

We will not sell, distribute, or lease your personal information to third parties unless we have your permission or if it is required by law. We may use your personal information to send you promotional information about third parties which we think you may be interested in, but only if you have provided your consent for us to do so.

If you believe that any information about you in our database is incorrect or incomplete, please email us at the above address as soon as possible. We will promptly correct any information found to be wrong.